The world’s first marketplace for loyalty-linked instruments
Unlock billions of dollars of value that is currently untapped, growing the pie for all participants – loyalty program operators, their partners and institutional investors alike
Investor access to loyalty
Giving institutional investors new access to the loyalty economy, powered by tried-and-tested market, institutional-grade infrastructure and technology
Disclosure of loyalty program metrics, proprietary indices and market data
Ability to track the value and conduct objective analysis of the loyalty-linked instruments
Expanding the pie and connecting participants globally
Expanding the participation to a wide spectrum of investors, adding value to the loyalty ecosystem, and boosting the equity value of the issuers